The Cabildo of Lanzarote presented this Monday the campaign 'Lanzarote Land On Show', a project aimed at connecting the designers and the environment of the Island with a "luxurious and sustainable" tourism.
The project bears the seal of Lanzarote Moda, and consists of the presentation of audiovisual pieces (fashion films) of fashion shows held in places with tourist attractions under the concept of "creating eco-conscious tourism and with a luxury fashion concept is possible".
The Minister of Industry and head of Lanzarote Moda, Ariagona González, explained that "Lanzarote Land On Show is a unique experience on the Island, focused on attracting an exquisite public, that seeks the luxurious and exclusive, to enclaves put in value through the textile sector, with videos and top-level presentations that expose the wonders of our territory".

For his part, the CEO of the CACT Lanzarote, Benjamín Perdomo, announced at the presentation this Monday that Jameos del Agua will be the stage this Friday to present all the audiovisual pieces made to special guests and designers involved. "It is a fundamental event for the growth of different sectors, especially the textile and tourism sectors, and the Tourist Centers are available to make the most of the attractions of our island," Perdomo pointed out.
Among the enclaves chosen for the audiovisual productions that will be presented are the Volcán de Mala, Famara, La Geria, the Charco de los Clicos (Cueva Verde) and the Caldera Blanca.