Photos: Sergio Betancort
ALAIN AFFLELOU, the leading optical company in Spain and Europe, inaugurated its first optical shop in Arrecife on February 26. Located at Calle Fajardo nº 19, one of the main commercial arteries of the municipality, the establishment has state-of-the-art optical equipment and premium services for the control and monitoring of visual health, in addition to including a complete exhibition of optical fashion, both in sunglasses and prescription glasses.
The optical shop, led by franchisee Ana María Duque, aims to become a visual health reference in the area, both for residents and tourists, who visit Arrecife every year. "Arrecife and the Canary Islands in general are one of the places with the most hours of sunshine, for residents and visitors sunglasses are not just an accessory, they are a necessity to protect themselves from ultraviolet radiation. Our goal is to transfer the brand's philosophy to all audiences, bring all our knowledge of visual health and offer the best value for money products in both sunglasses and prescription glasses. We invite everyone to stop by the optical shop," said Duque.
As part of its launch plan, Alain Afflelou Arrecife will surprise the residents of the area by giving away 100 glasses to the first 100 people to arrive at the optical shop next Saturday, March 7. This strategy, which the brand has been using in each of its openings, always generates great expectation among the residents of the area.
With this opening, ALAIN AFFLELOU has 5 optical shops in the province of Las Palmas de Gran Canaria, just yesterday it opened a new establishment in the historic center of the city of Las Palmas. The company's challenge, which is growing at a rate of 3 openings per month, is to reach 400 points of sale in Spain in the coming years.
About ALAIN AFFLELOU
"ALAIN AFFLELOU arrived in Spain twelve years ago and has since experienced constant growth. Today it has nearly 300 optical shops spread throughout the Spanish geography.
The key to ALAIN AFFLELOU's success lies in offering consumers innovative products and solutions that adapt to the needs of today's lifestyle. Likewise, the company's strategy, based on an intensive commercial policy, has greatly contributed to ALAIN AFFLELOU currently being the leading optical franchise in our country and in Europe.
Continuing with its vocation for leadership, ALAIN AFFLELOU has decided to stand out and become a benchmark in optical fashion, as a distributor of brands of great international prestige and as a creator of a sophisticated line of frames whose design will set trends in the sector."
