ASOLAN and FTL launch the XVI Solidarity Toy Campaign

Under the slogan “A small gesture, a big illusion,” the campaign invites companies, professionals, and individuals to make financial contributions starting from five euros, which will be allocated to the purchase of toys for families most in need.

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The Lanzarote Tourism Federation (FTL) and the Insular Association of Entrepreneurs of Hotels and Apartments of Lanzarote (ASOLAN) have opened the participation period for the XVI Solidarity Toy Campaign, an initiative that once again mobilizes the tourism sector and citizens so that no child on Lanzarote and La Graciosa is left without a gift this Christmas.

Under the slogan “A small gesture, a great illusion,” the campaign invites companies, professionals, and individuals to make financial contributions starting from five euros, which will be used to purchase toys for families most in need. The funds raised will be channeled through Cáritas Parroquiales de Lanzarote, the entity responsible for delivering this aid to beneficiary households.

Donations can be made by deposit or bank transfer to account ES65 0075 0951 7306 0009 5654. The deadline for collaboration will remain open until December 14, the cutoff date for participating in this edition.

The president of ASOLAN and FTL, Susana Pérez, has encouraged companies in the sector and the island's society as a whole to join this call: “This campaign shows that a small contribution can become a huge illusion for a child. We want Christmas to also reach families experiencing greater difficulties and for all minors to enjoy these dates with the joy of receiving a gift.”

Pérez also highlighted the importance of maintaining initiatives that unite the tourism sector with the island's social fabric. “For sixteen editions, we have been demonstrating that collaboration and collective commitment can have a direct impact on our community. We thank in advance the involvement of all individuals and companies that decide to participate and contribute to making this Christmas a little more special for many children.”

With this new call, ASOLAN and FTL reaffirm their commitment to the families of Lanzarote and La Graciosa and to a solidarity initiative that, edition after edition, seeks to transform the collaboration of companies and individuals into gifts and illusion for the little ones.

The campaign is also part of the commitment of both employers' associations to the Sustainable Development Goals (SDGs), especially SDG 1 (End poverty), SDG 10 (Reduce inequalities), and SDG 17 (Partnerships for the goals). Likewise, it connects with the Convention on the Rights of the Child, which recognizes play and recreation as fundamental rights for child development.

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