Tourism

CICAR, present at the Navartur 2026 Fair in Pamplona

The company presents its mobility and car rental services proposal adapted to the needs of travelers visiting the Canary Islands

A la izquierda, el director comercial de CICAR, Ramón Valiente.

The company CICAR (Canary Islands Car), a leader in vehicle rental in the Canary Islands, participates this year in the 20th edition of the Navartur International Tourism Fair, which is held from February 20 to 22 at the Baluarte Convention Center in Pamplona. 

This event, which brings together more than 170 national and international exhibitors, has consolidated itself as a strategic forum for the promotion of tourism and the establishment of synergies between destinations and companies in the sector in this important development hub in the north of the Peninsula.

During the fair, CICAR presents its mobility and car rental services proposal adapted to the needs of travelers visiting the Canary Islands, with special emphasis on service quality, the variety of its extensive fleet of vehicles, and its more than fifty years of experience in the self-drive car rental sector. 

 

Extensive network of offices

The company's presence at Navartur reinforces its commitment to bringing mobility advantages and facilities closer to both national and international tourists. To this end, CICAR has a network of offices covering all ports, airports, and main tourist areas of the Canary archipelago.

In addition to publicizing its mobility solutions, CICAR takes advantage of the Navartur celebration to establish direct contact with tourism agents, operators, and the general public, presenting its competitive advantages, which include a modern fleet, fully comprehensive insurance, and unlimited mileage.

 

New booking application

Participation in Navartur is part of CICAR's strategy to consolidate the image of the Canary Islands as a first-class destination and to reinforce its presence at reference national tourism fairs, aligning with current trends in sustainable mobility and excellence in customer service.

CICAR premiered its new booking app at the 2025 FITUR edition, available on the Apple Store and Google Play, designed to simplify the vehicle rental process and improve the experience for its regular customers and new visitors. This digital tool reinforces the company's commitment to accompanying travelers from the trip planning stage to their stay in the Canary Islands.