Economy

Leading advertising production companies are in Lanzarote identifying locations

They are also meeting with local companies as part of the Canary Islands Advertising Film Forum organized by Proexca

EKN

Participants of the Advertising Film Forum held in Lanzarote

This week and for four days, the main advertising production companies in the Canary Islands and nationally are visiting privileged locations in Lanzarote and have participated in networking among themselves, as well as with service provider companies in the Canary Islands to promote ways of working and collaboration.

The Government of the Canary Islands through Proexca and the Canary Islands Audiovisual Cluster has prepared a mission in which six leading national companies related to advertising film are participating, who have visited Lanzarote since this Monday and are meeting with companies in the sector and service providers in the Canary Islands, within the framework of the Canary Islands Advertising Film Forum - FCPC.

This action has been consolidated with its own FCPC brand as an opportunity to expand the Canary Islands industry, as well as to position the image of the islands nationally and internationally.

Through the Forum, advertising film companies are invited to come to the Canary Islands and interact with the industrial ecosystem. In past editions, the action has been carried out in Gran Canaria and Tenerife, and this year it has been carried out for the first time on the island of Lanzarote.

The executive director of Proexca, Pablo Martín Carbajal, has applauded the joint work that is being carried out with the Canary Islands Audiovisual Cluster and that is promoting a solid ecosystem for the audiovisual industries in general and advertising in this particular case.

Another six Canary Islands companies that are members of the Cluster, plus non-member companies from the sector, have signed up for this new edition to hold meetings with the companies that are visiting the islands these days.

The peninsula companies that participate are:

● APCP, Adriana Piquet (Managing Director)
● Fight Films, Eli Calderón (Line Producer)
● Hawai Films, Ana Gil (Executive Producer)
● Landia, Nico Cabuche (EP/MD)
● Murphy Cobb & Associates (MCA), Pablo Pérez-Payá (Senior Production
Consultant)
● Seven Senses, Jesús Pérez-Solero (Founder and Executive Producer)